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Ryan Waggoner's avatar

Great post! I'm an entrepreneur and online marketer, though I've never built anything for WhatsApp. I think your formula here is broadly right, but I would suggest that it's easier for most people to start with the problem, rather than the audience. So I'd formulate it like this:

1) Find a Problem

2) Build an Audience

3) Sell a Service

4) Deliver a Result

5) Build a Product

You should also cut out #3 and #4 if you can and jump straight to product if possible. But not always possible.

Finally, I have found that the easiest problems to find and solve are your own. Start with what you wish you had a solution for in your own life and solve that. Given the billions of people in the world, there will be more than enough people just like you who need that solution as well.

Thanks again for the great post!

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Celestinemary's avatar

Nice content

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