- You want to find & build a community of people who believe in what you believe in and then with content make them believe in you to buy from you.
- High-Quality Free Content + High-Quality Free Courses = Testimonials. And with these testimonials you can make more money as it boost people trust in you.
- "See content creation as an avenue to share what you are learning and applying" - Sir Ajulu. Keywords here are LEARNING and APPLYING
- Learn things + Take Notes + Combine your notes with your added beliefs and results = Content
- Showing enthusiasm helps prospects believe your product is effective
- Be ready to counter objections (Excuses & Reasons)
- People come for content and community, give them in large doses and they will buy from you
I learnt that your audience were able to buy from you (without ads) because you spent months building your community and you slowly became an authority in their eyes.
The lessons I learnt on the foundation are
1. Not everyone will be part of your audience.
2. You're selling yourself when you don't have a product or service,
3. Arrogance is never a strategy.
Your audience need to agree with you without harboring anger/disappointment.
Real-Time Data.
1. Don't study things just for the sake of creating content.
Study and apply.
Then your content become better.
2. See content creation journey as personal development journey.
Direction (Logic and Conviction)
1. It's not enough to talk about what you're selling.
2. Figure out all the reasons why people might not buy and counter them ahead of time.
Buyers Remorse.
1) Create things that give buyers the best experience with your product.
Most importantly, I learnt that I should get people to preorder before launching a new product line.
This is awesome
So much value in one article 👏
You are welcome Gold.
Glad that you found it helpful
I have a question about Pre-Order sir
Do I organize the pre-order before I start working on the product sir?
I ask this because what I see most people do is they most times already have at least 40% the course ready before announcing the pre-order
You can do what works for you.
I launch a Pre-Order once I get a clear in-demand course outline
I learned a lot sir, thank you very much.
In summary
- You want to find & build a community of people who believe in what you believe in and then with content make them believe in you to buy from you.
- High-Quality Free Content + High-Quality Free Courses = Testimonials. And with these testimonials you can make more money as it boost people trust in you.
- "See content creation as an avenue to share what you are learning and applying" - Sir Ajulu. Keywords here are LEARNING and APPLYING
- Learn things + Take Notes + Combine your notes with your added beliefs and results = Content
- Showing enthusiasm helps prospects believe your product is effective
- Be ready to counter objections (Excuses & Reasons)
- People come for content and community, give them in large doses and they will buy from you
You are welcome Samuel
Thanks for you support
Thank you for this write up sir.
I learnt that your audience were able to buy from you (without ads) because you spent months building your community and you slowly became an authority in their eyes.
The lessons I learnt on the foundation are
1. Not everyone will be part of your audience.
2. You're selling yourself when you don't have a product or service,
3. Arrogance is never a strategy.
Your audience need to agree with you without harboring anger/disappointment.
Real-Time Data.
1. Don't study things just for the sake of creating content.
Study and apply.
Then your content become better.
2. See content creation journey as personal development journey.
Direction (Logic and Conviction)
1. It's not enough to talk about what you're selling.
2. Figure out all the reasons why people might not buy and counter them ahead of time.
Buyers Remorse.
1) Create things that give buyers the best experience with your product.
Most importantly, I learnt that I should get people to preorder before launching a new product line.
Thank you sir.
You are welcome Iyanu
I am so glad that you got a lot of takeaways
Thank you Sir for this lesson, I have understood in details the true definition of persuasion. Once more thank you
Thank you so much for this eye opener, I indeed got value from it. I've learnt what to do and what not to do when launching a product.
Thank you so much for sharing this.
I learnt an important hack for creating original and authentic content; sharing what you learning and applying.
I also learnt how to persuade people better and make them interested in my offer.